AI reception for wholesale & distribution
When trade customers ring for stock, pricing or an order update, Vocal Logic answers, captures the enquiry and routes it to the right account manager. It works alongside your sales and warehouse teams so the phones stop pulling them off the floor.
Caller
"Hi, do you have anything this week?"
Vocal Logic
Reorder — 20 cartons on acct WHL-4821, routed to Priya ✅
24/7
Answering, incl. after-hours & weekends
<1s
Average answer time — no hold queue
Sound familiar?
The calls a busy front desk can't get to
Phones tie up warehouse & sales staff
Every stock and pricing call pulls someone off picking, packing or a live deal. Constant interruptions slow dispatch and cost you real productivity.
Trade customers wait on hold
B2B buyers are placing orders on a deadline. If they can't get through for a price or availability check, they ring your competitor and order there instead.
Calls hit the wrong person
A customer's account manager is on the road, so the call bounces around the office. Details get lost and the reorder or query stalls for days.
After-hours orders vanish
Trade customers work early starts and late finishes. Enquiries and reorders left after hours disappear into voicemail with no record to action.
How Vocal Logic helps
An AI front desk built for wholesale & distribution
Captures order & reorder details
Takes product lines, quantities, account or customer numbers and delivery needs, then logs a structured enquiry your team can action without a call-back to clarify.
Routes to the right rep
Identifies the customer and connects or hands the enquiry to their account manager or the correct sales rep — no bouncing calls around the office.
Answers stock & availability queries
Responds to common in-stock, lead-time and product questions using the information you approve, and flags anything that needs a live stock check.
Handles pricing & account enquiries
Fields trade pricing, minimum order and account-status questions from your approved answers, and captures the rest for your team to quote accurately.
Takes order-status enquiries
Captures order or PO numbers and the question, routes it to dispatch or accounts, and gives the customer a clear next step instead of a dead end.
Captures every after-hours call
Logs enquiries and reorders placed early, late or on weekends into a tidy summary, so your team picks up exactly where the customer left off.
Works with your system
Integrates with
400+ tools & platforms

Cliniko
Splose
Zanda
Cliniko
Splose
ZandaCommon use cases
How wholesale & distribution businesses put Vocal Logic to work — explore by use case.
FAQ
Wholesale & Distribution AI reception — FAQ
Does this book appointments?
No — wholesale is about enquiries and orders, not appointments. Vocal Logic captures stock, pricing, order-status and reorder enquiries, then routes them to the right rep or logs a structured summary for your team to action.
Can it route a caller to their account manager?
Yes. It identifies the customer or account and connects them to their account manager or the right sales rep. If that person is unavailable, it captures the enquiry and hands it over so nothing is lost.
Will it push enquiries into our CRM or ERP?
It captures the enquiry, order details and account number in a structured format that flows into tools like HubSpot, MYOB, Unleashed or Cin7, so your team works from clean records rather than scribbled notes.
Can it quote live pricing and confirm stock levels?
It answers standard pricing and availability questions from the information you approve, and flags anything needing a live stock or quote check to the right person — so trade customers always get an accurate answer.
Does it replace our sales or warehouse team?
No. It's an AI front desk that answers every call and hands off to your team. It takes the routine and after-hours enquiries so your staff stop being pulled off the floor and focus on selling and dispatch.
Let's Talk
See How Vocal Logic
Can Work for You
Book a 30-minute discovery call with our team.
No pressure — just possibilities.
Stop the phones pulling your team off the floor
Let Vocal Logic answer every trade call, capture the order details and route it to the right rep while your staff keep dispatching.
Free call · Australia-wide
1800 312 366
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Talk to Mia — 24/7